Lantern scoops a record six gongs at the Transform Awards Europe 2021
Scooping a record six Transform Awards, Lantern celebrates wins across Creative Strategy, Visual Identity and Tone of Voice.
For 12 years, the Transform Awards Europe have honoured best practice in brand development and rebranding across the continent, rewarding excellence across the whole brand development process. Entries were considered by an expert panel of judges on the basis of their creativity, strategic approach, implementation and impact. Judges hailed from the likes of PepsiCo, RB, Axa and Merck, among others. Judges deliberated on each submission to determine which organisations would be awarded on the night.
After being postponed due to the ongoing pandemic, the suspense surrounding the announcements of the winners was heightened more than normal. This year, Lantern found itself taking home a record six trophies across two projects – making it a long evening (not that we’re complaining!). It’s our highest haul yet and brings our tally of the trophies to 16 – something we’re incredibly proud of.
Zero Gravity
Wealthy students are ten times more likely to go to a top university than those from poorer backgrounds. Digital mentoring platform Zero Gravity is changing that, by propelling state school students into the UK’s best universities, powered by free support from the country’s leading undergraduates. Through intelligent design and impactful messaging, we helped this pioneering social enterprise with its mission of empowering students to succeed.
Zero Gravity was awarded:
GOLD for Best Visual Identity From the Education Sector
SILVER for Best Use of Copy/Tone of Voice
BRONZE for Best Visual Identity From a Charity/NGO/Not-For-Profit
View project →
Futr
Futr enables organisations including the police force, local councils and big businesses to transform how they work. The platform delivers AI-powered conversations across messaging channels from Facebook to Alexa, and Skype to Slack, translating into 120 languages in real-time. After gaining VC investment in 2019, we helped to help transition the brand from consultancy to SaaS product, to achieve their fast growth objectives.
Futr was awarded:
SILVER for Best Creative Strategy
BRONZE for Best Visual Identity From the Technology/Media/Telecommunications Sector
HIGHLY COMMENDED for Best Use of Copy/Tone of Voice
View project →
Big thanks to Joe, Bill, Rebekah and the team at Zero Gravity, as well as Andy, Lee, Omar and the team at Futr, who helped to make this all possible. And special thanks to the team at Transform Magazine for pulling off a fantastic evening in rather unusual circumstances!